The foundation of Sony was laid in Japan in 1946 backed by an utter ardor and dynamic efforts of two smart and innovative young men. Both, Masaru Ibuka and Akio Morita, along with a small group of devoted people began to develop “Tokyo Tsushin Kenkyujo (Totsuka)”, widely known as Tokyo Telecommunications Research Institute, into a billion dollar multinational recognized as SONY in today’s world. The core objective of the corporation was to design and build innovative products that would be valuable to others.
The prevalence of Sony products in Pakistan, in retrospect is huge by far. Yet, the market persists to be flooded by the brand’s ultra-successful products. With the brand recognition comprising of virtually a generation, Sony has undoubtedly proved itself to be a great performer in the eyes of Pakistani users.
Sony World is the Authorized Sony Products Reseller in Pakistan operating since 1999. Today, Sony World, has a nationwide networks with offices and display centers in all major cities of Pakistan including Karachi, Lahore, Islamabad, Multan, Faisalabad, Gujranwala, Faisalabad & Rawalpindi.
No matter if somebody can afford a Sony product or not, the first heartbeat certainly belongs to Sony. All Sony products stand out due to their unmatched technological innovations, high end performance, advance features and best after sales service. The degree of reliability and confidence which is associated with Sony compels the buyers to opt for it despite of its high price.