Q1/- WHO ARE WE?
WE ARE J&S ENTERPRISES LTD, parent company of JANG group of newspapers and GEO television Network.
J&S ENTERPRISES LTD is the OFFICIAL CONTRACTOR OF PTCL for the printing and publishing of the PTCL TELEPHONE DIRECTORY 2005 -2006.

Q2/- WHAT ARE WE DOING?
We are printing 14 TELEPHONE DIRECTORIES for the following 14 Telecom Regions of PTCL.

2.1/- STR II & III (SOUTHERN TELECOM REGION II & III)
This region contains 980,000 subscribers based in KARACHI.
The NWD code for this region is 021.
The directory for this region will have 4 to 5 volumes.
MAJOR CITY OF STR II & III: KARACHI

2.2/- LTR S&N ( LAHORE TELECOM REGION SOUTH & NORTH)
This region contains 850,000 subscribers based in LAHORE.
The NWD code for this region is 042.
The directory for this region will have 3 to 4 volumes.
MAJOR CITY OF LTR: LAHORE

2.3/- ITR ( ISLAMABAD TELECOM REGION)
This region contains 350,000 subscribers based in ISLAMABAD.
The NWD code for this region is 051.
The directory for this region will have 2 volumes.
MAJOR CITIES OF ITR: ISLAMABAD & RAWALPINDI

2.4/- RTR ( RAWALPINDI TELECOM REGION)
This region contains 200,000 subscribers based in Rawalpindi and adjoining towns and cities.
The NWD codes for this region are 051, 057, 0543, 0544, 0992, and 0995.
The directory for this region will have 1 volume.
MAJOR CITIES OF RTR: RAWALPINDI, ATTOCK, CHAKWAL & JEHLUM

2.5/- CTR (CENTRAL TELECOM REGION)
This region contains 210,000 subscribers based in KASUR and adjoining towns and cities.
The NWD codes for this region are 040, 042, 044, 049, 0457, 056.
The directory for this region will have 1 volume.
MAJOR CITIES OF CTR: KASUR, OKARA, PAKPATAN, SAHIWAL & SHIEKHUPURA.

2.6/- MTR ( MULTAN TELECOM REGION)
This region contains 400,000 subscribers based in MULTAN and adjoining towns and cities.
The NWD codes for this region are 061, 062, 063, 064, 065, 066, 068, 0606, 0608.
The directory for this region will have 2 volumes.
MAJOR CITIES OF MTR: BHAWALNAGAR, BHAWALPUR, MULTAN, D.G KHAN, RAJANPUR, KHANEWAL, LAYYAH, LODHRAN, MUZAFFARGARH, RAHIM YAR KHAN & VEHARI

2.7/- NTR I (NORTHERN TELECOM REGION - I)
This region contains 395,000 subscribers based in PESHAWAR and adjoining towns and cities.
The NWD codes for this region are 091, 0923, 0924, 0932, 0937, 0938, 0939, 0942, 0943, 0944, 0945, 0946, 0996.
The directory for this region will have 2 volumes.
MAJOR CITIES OF NTR-I: PESHAWAR, BAJUR, CHARSADA, CHITRAL, KHYBER AGENCY, DIR, MALAKAND, MARDAN, NOWSHERA, SWABI & SWAT

2.8/- HTR (HAZARA TELECOM REGION)
This region contains 100,000 subscribers based in ABBOTABAD and adjoining towns and cities.
The NWD codes for this region are :
The directory for this region will have 1 volume.
MAJOR CITIES OF HTR: ABBOTABAD

2.9/- NTR II (NORTHERN TELECOM REGION - II)
This region contains 130,000 subscribers based in D.I KHAN and adjoining towns and cities.
The NWD codes for this region are 0922, 0925, 0926, 0927, 0928, 0963, 0965, 0966, 0969.
The directory for this region will have 1 volume.
MAJOR CITIES OF NTR-II: D.I KHAN, BANNU, HANGU, KARAK, KOHAT & ORAKZAI

2.10/- STR I (SOUTHERN TELECOM REGION - I)
This region contains 175,000 subscribers based in HYDERABAD and adjoining towns and cities.
The NWD codes for this region are 021, 022, 025, 0232, 0233, 0235, 0238, 0297, 0298, .
The directory for this region will have 1 volume.
MAJOR CITIES OF STR-I: HYDERABAD, BADIN, DADU, MIRPURKHAS, SANGHAR, THARPARKAR & THATA.

2.11/- STR V (SOUTHERN TELECOM REGION - V)
This region contains 140,000 subscribers based in SUKUR and adjoining towns and cities.
The NWD codes for this region are 0723, 0722, 0243, 074, 0242, 0244, 0726, 071.
The directory for this region will have 1 volume.
MAJOR CITIES OF STR-V: SUKUR, GHOTKI, JACOBABAD, KHAIRPUR, LARKANA, NAOUSHERO FEROZ, NAWABSHAH & SHIKARPUR.12/- WTR (WESTERN TELECOM REGION)

This region contains 130,000 subscribers based in QUETTA and adjoining towns and cities.
The NWD codes for this region are 081, 0822, 0823, 0824, 0825, 0826, 0829, 0832, 0833, 0835, 0837, 0838, 0843, 0844, 0847, 0848, 0852, 0853, 0855, 0856, 086.
The directory for this region will have 1 volume.
MAJOR CITIES OF WTR: QUETTA, CHAGI, GAWADAR, TURBAT, SIBI, PISHIN, LASBELA, KHUZDAR, KALAT, JHAL MAGSI, DERA BUGTI & BOLAN.

2.13/- FTR ( FAISALABAD TELECOM REGION)
This region contains 480,000 subscribers based in FAISALABAD and adjoining towns and cities.
The NWD codes for this region are 041, 046, 047, 048, 0453, 0454, 0459.
The directory for this region will have 2 volumes.
MAJOR CITIES OF FTR: FAISALABAD, BHAKAR, JHANG, KHUSHAB, MIANWALI, SARGODHA & TOBA TEK SINGH

2.14/- GTR ( GUJRANWALA TELECOM REGION)
This region contains 500,000 subscribers based in GUJRANWALA and adjoining towns and cities.
The NWD codes for this region are 052, 053, 055, 0542, 0546, 0547.
The directory for this region will have 2 volumes.
MAJOR CITIES OF GTR: GUJRANWALA, SIALKOT, GUJRAT, HAFIZABAD, MANDI BHAUDIN & NAROWAL

Q3/- WHY ADVERTISE IN THE PHONEBOOK-2006 ?
3.1/- CIRCULATION OVER 5 MILLION COPIES IN 2000 PLUS CITIES ACROSS THE COUNTRY.
3.2/- READERSHIP OVER 20 MILLION PEOPLE
3.3/- SHELF LIFE OF OVER 500 DAYS
3.4/- LOWEST CPM WHEN COMPARED TO ANY PRINT MEDIA OR ANY OTHER MEDIA OF THE COUNTRY
3.5/- FREE OF COST DELIVERY TO THE DOOR STEP OF THE SUBSCRIBER VIA A PRIVATE COURIER COMPANY
3.6/- WHITE PAGES AND YELLOW PAGES TOGETHER.

Q4/- WHAT ARE YELLOW PAGES?
This is for the first time the subscribers will have a comprehensive YELLOW PAGES business directory combined with the WHITE PAGES of PTCL data.

The YELLOW PAGES will be added at the end of the first volume of every directory.

The YELLOW PAGES will be district/city specific. For example all accountants in Karachi will have their listings printed under the heading of ACCOUNTANTS in the YELLOW PAGES section of STR II & III directory.
All advertising categories in WHITE PAGES apply to YELLOW PAGES as well, for example Full Page Black & White, Quarter Column, Business Card etc.

Q5/- CAN I PLACE COLOR ADVERTISEMENT ON ANY PAGE OF THE YELLOW PAGE DIRECTORY?
Color advertising is only possible in the following special positions;

5.1/- AT THE START OF EVERY DIRECTORY VOLUME
5.2/- AT THE END OF EVERY DIRECTORY VOLUME
5.3/- AT THE START OF EVERY ALPHABATICAL POSITION

No other color positions are being offered except in CORPORATE PACKAGES where color advertising can be entertained at any position.

Q6/- PEOPLE WHO DO NOT HAVE A PTCL LAND LINE NUMBER.
Such individuals or companies who do not have a PTCL land line number can also enlist themselves in the TELEPHONE DIRECTORY with their Mobile # or CDMA # or Wireless # or with their EMAIL or WEBSITE addresses or any other particulars.
ENLISTMENT is a standard 2 line entry and is applicable to people who do not exist in the TELEPHONE DIRECTORY.

Q7/- OVERSEAS PAKISTANIS CAN ADVERTISE IN YELLOW PAGES?
The Overseas Pakistanis can also advertise in any regional directory at any relevant place of their choice.
The advertisement rates for OVERSEAS Pakistanis will be the same as the local advertiser.

Q8/- WHAT IS PRIME? IS PREMIUM POSITION AVAILABLE FOR ADVERTISING?
The following PRIME/ PREMIUM POSITIONS are also available for advertising.

8.1/- SIXTEEN (16) FULL PAGE COLOR positions at the STRAT of every volume of every directory.
8.2/- SIXTEEN (16) FULL PAGE COLOR positions at the END of every volume of every directory.
8.3/- SIXTEEN (16) FULL PAGE COLOR positions at the start of every ALPHABATICAL section of every directory.

Q9/- HOW MANY TYPES OF ADVERTISING CATEGORIES ARE THERE?
9.1/- Full Page Color (FPC)
9.2/- Full Page B&W (FPBW)
9.3/- Half Page Color (HPC)
9.4/- Half Page B&W (HPBW)
9.5/- PANNEL TOP (PT)
9.6/- PANNEL BOTTOM (PB)
9.7/- DOUBLE PANNEL TOP (DPT)
9.8/- DOUBLE PANNEL BOTTOM (DPB)
9.9/- COLOUMN FULL (CF)
9.10/- COLOUMN HALF (CH)
9.11/- COLOUMN QUARTER (CQ)
9.12/- BUSINESS CARD (BC)
9.13/- LOGO / MONOGRAM (LM)
9.14/- SIGNIFICANCE (SF)
9.15/- DIVIDER / INSERTER (DI)
9.16/- ENTRY / ENLISTMENT
9.17/- ADDITIONAL LINE
9.18/- BOX
9.19/- BOLD
9.20/- UNDERLINE